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Keep up to date with the latest industry market information by reading our collection of blog posts, Discover the benefits of new products and find tips to help your own business.

  • 17 Jun
    Unlocking Dishwasher Profits: A Customer-Centric Marketing Guide

    Unlocking Dishwasher Profits: A Customer-Centric Marketing Guide

    In today's fast-paced world, dishwashers are no longer a luxury - they're a kitchen essential. They save us time, energy, and even water, freeing us up for the things we love. But let's face it, marketing dishwashers can be a challenge. Some folks might stick to handwashing out of habit, while others might be concerned about the initial cost. The key? Shift your focus from features to the life-changing benefits dishwashers offer.

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  • 30 May
    From Lukewarm to Lucrative: Proven Strategies to Boost Microwave Sales in Your Store

    From Lukewarm to Lucrative: Proven Strategies to Boost Microwave Sales in Your Store

    Microwaves are a cornerstone of the modern kitchen, offering a quick and convenient way to heat food, defrost ingredients, and even cook entire meals. Yet, with a competitive marketplace, standing out and boosting your microwave sales requires a strategic approach. Here, we'll explore proven strategies to transform your microwave section from lukewarm to lucrative.

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  • 23 May
    Understanding Microwave Manufacturing Costs: A Guide for Distributors

    Understanding Microwave Manufacturing Costs: A Guide for Distributors

    Microwaves are a staple in modern kitchens, offering convenient and fast food heating. But for distributors, understanding the factors behind a microwave's manufacturing cost is crucial for selecting the right suppliers. This article delves into the key aspects influencing microwave production costs and offers valuable tips for choosing a reliable manufacturer.

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  • 13 May
    How to Market All-in-One Washer Dryer Combo : Turning Features into Benefits

    How to Market All-in-One Washer Dryer Combo : Turning Features into Benefits

    The all-in-one washer dryer combo is no longer a novelty. For appliance distributors, the challenge lies in effectively communicating the true value proposition of these combos to potential customers. Here's where the magic of "feature-to-benefit alchemy" comes in.

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  • 30 Apr
    From Showroom to Sold Out: Proven Strategies to Move Inventory Faster

    From Showroom to Sold Out: Proven Strategies to Move Inventory Faster

    Ever stare at a sea of appliances, only to see the same models lingering week after week? You're not alone. Slow-moving inventory is a major pain point for appliance distributors, tying up valuable cash flow and eating into profits. But fear not! There's a path from stagnant stock to "sold-out" success. Here are some proven strategies to help you move your inventory faster and keep your business booming.

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  • 24 Apr
    Unveiling New Horizons: How Product Line Expansion Can Fuel Your Business Growth

    Unveiling New Horizons: How Product Line Expansion Can Fuel Your Business Growth

    In today's dynamic market, a single product can only take you so far. Diversifying your offerings through strategic product line expansion unlocks a treasure trove of benefits for your growing business.  This article delves into the compelling reasons to expand your product line and equips you with a winning four-step framework to navigate this exciting journey.

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  • 17 Apr
    The Rise of the Time-Saving Kitchen Hero: Dishwashers and Your Business

    The Rise of the Time-Saving Kitchen Hero: Dishwashers and Your Business

    By partnering with Smeta, you can offer your customers the best of both worlds: convenience, efficiency, and a commitment to a greener future. Embrace the dishwashing revolution and elevate your business with Smeta dishwashers.  Faster delivery, lower minimums, exceptional quality – that's the Smeta advantage.

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  • 10 Apr
    What to Consider When Buying a Solar-powered Refrigerator

    What to Consider When Buying a Solar-powered Refrigerator

    In summer, electricity consumption is at its highest. In our previous article, we shared some tips on how to reduce electricity consumption. In this article, we will introduce another solution: solar-powered refrigerators and freezers. Solar power and solar cooling technologies are efficient, convenient, and cost-effective ways to meet the growing cooling needs of residential and commercial sectors.

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  • 28 Mar
    Gas Refrigerators: A Summer Sizzler for Your Electric Appliance Store

    Gas Refrigerators: A Summer Sizzler for Your Electric Appliance Store

    The sun warms our faces and the call of the outdoors grows stronger, many people turn their thoughts towards camping trips, RV adventures, and enjoying the beauty of nature.  While these activities offer a welcome escape from the daily grind, they can also present logistical challenges, particularly when it comes to food storage.  Enter the gas refrigerator, a reliable and versatile cooling solution that's experiencing a surge in popularity.

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  • 21 Mar
    Refrigerator Sales Strategies: How to Boost Refrigerator Sales in Your Store

    Refrigerator Sales Strategies: How to Boost Refrigerator Sales in Your Store

    Despite their long-standing presence in most home kitchens, refrigerators continue to hold untapped market potential. With the right marketing approach, new entrants can still seize significant market share and attract a substantial customer base.

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